Vérité.
About

What is Vérité?

Think of us as an AI team you don't have to hire. We work alongside you to find where AI genuinely helps, build it hands-on, and stay on to keep it delivering, so you get real results, not hype.

Who we are

AI specialists focused on what your business actually needs. Practical delivery, not hype.

What we do

End to end: we map the workflows that matter most, build AI into them, and keep them delivering, so your team gets more done with less.

Why now

AI's moved beyond search and lookup. It can now transform the workflows a business runs on. But capability is moving faster than most businesses can absorb. The ones that act now will pull ahead. The ones that don't will be left behind.

Our founders

The people behind Vérité

Vérité was founded by Joe and Sam MacGuffog. They set the direction of the firm and lead every engagement personally.

Joe MacGuffog

Joe MacGuffog

Strategy & Business Process Design

Strategy consultant with 7 years experience within leading UK start-ups and management consultancy. Expertise building automations to enhance product and marketing teams.

Sam MacGuffog

Sam MacGuffog

Workflow Implementation & Analytics

Data professional with deep experience across data and customer-facing work, specialised in spotting the highest-value opportunities and using AI to streamline inefficient processes.

Between us, we've worked at

We bring strategy, storytelling, AI and implementation to the table, and the credibility to back all of it.

Get started

Ready to find your first AI use case?

Tell us about your business and we'll set up a short call to talk through where AI could help.

Get in touch